IEFC is testing the “Mental Models” approach to propose innovative communication and awareness strategies for populations in areas affected by the risk of forest fire.

This approach proposes to study and analyze the differences in terms of knowledge, but also in perception of risk factors and impacts between experts and the population of risk areas. Identifying these elements will maximize the impact of future communication campaigns.

The IEFC will therefore conduct a series of interviews with these two categories of stakeholders in order to make recommendations and proposals to the key organizations involved in fire risk prevention.