{"id":6267,"date":"2022-09-26T11:10:28","date_gmt":"2022-09-26T09:10:28","guid":{"rendered":"https:\/\/www.iefc.net\/?page_id=6267"},"modified":"2023-06-09T15:42:40","modified_gmt":"2023-06-09T13:42:40","slug":"logo-graphic-charter","status":"publish","type":"page","link":"https:\/\/www.plantedforests.org\/es\/logo-graphic-charter\/","title":{"rendered":"Logotipo &#038; Carta gr\u00e1fica"},"content":{"rendered":"\n<p class=\"has-black-color has-text-color\"><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"183\" src=\"https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-1024x183.png\" alt=\"\" class=\"wp-image-7233\" srcset=\"https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-1024x183.png 1024w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-300x54.png 300w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-150x27.png 150w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-768x137.png 768w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-1536x274.png 1536w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-2048x366.png 2048w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Spanish-1320x236.png 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:23px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left has-black-color has-text-color\" style=\"font-size:16px\">Hace unas semanas presentamos nuestra <a href=\"https:\/\/www.plantedforests.org\/es\/we-present-our-new-visual-identity\/\" target=\"_blank\" rel=\"noreferrer noopener\">nueva identidad visual<\/a>. En efecto, el lanzamiento de un logotipo va acompa\u00f1ado naturalmente de una carta gr\u00e1fica. Entre los nuevos colores y la nueva tipograf\u00eda, el IEFC ha logrado un verdadero cambio. Era necesario crear una identidad visual m\u00e1s fuerte para apoyar la evoluci\u00f3n de la estrategia de comunicaci\u00f3n del IEFC. Una identidad visual mejorada del IEFC apoyar\u00e1 mejor el dinamismo y los resultados de la asociaci\u00f3n. La carta gr\u00e1fica sirve a este prop\u00f3sito definiendo el branding del IEFC: nuestra identidad visual y las reglas de uso de los diferentes elementos que incluye. La carta gr\u00e1fica tambi\u00e9n protege el logotipo del IEFC contra los abusos, tanto en su uso como en su forma. <\/p>\n\n\n\n<p class=\"has-text-align-center has-black-color has-text-color\" style=\"font-size:16px\">Puede encontrar m\u00e1s abajo informaci\u00f3n sobre nuestra <strong>identidad visual<\/strong> y sobre como nuestro logo y otros elementos visuales pueden ser utilizados.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-1024x512.png\" alt=\"Logo IEFC\" class=\"wp-image-6911\" width=\"410\" height=\"206\" srcset=\"https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-1024x512.png 1024w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-300x150.png 300w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-150x75.png 150w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-768x384.png 768w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-1536x768.png 1536w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-2048x1024.png 2048w, https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/09\/Logo-1320x660.png 1320w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#006633;font-size:16px\"><span style=\"text-decoration: underline;\"><strong>Descargue su versi\u00f3n local del logotipo del IEFC haciendo clic en el idioma correspondiente m\u00e1s abajo.<\/strong><\/span><\/h2>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">Este logotipo pertenece al IEFC, puede utilizar nuestro logotipo en todos sus soportes, web y papel previa consulta al equipo de comunicaci\u00f3n del IEFC. <\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\" style=\"font-size:16px\"><span style=\"text-decoration: underline;\">Nuestro logotipo no puede utilizarse sin nuestra autorizaci\u00f3n expresa.<\/span><\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><strong>RVB<\/strong> <strong>(WEB)<\/strong><\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><span style=\"text-decoration: underline;\">JPEG<\/span> &#8211; <strong><a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/keLbJTt7sbLGkM3\" target=\"_blank\" rel=\"noreferrer noopener\">FR<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/w7MwTsaTC4gQeJW\" target=\"_blank\" rel=\"noreferrer noopener\">EN<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/No9z3S6LPx2DQJz\" target=\"_blank\" rel=\"noreferrer noopener\">ES<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/CsMF23LBXc2cLf4\" target=\"_blank\" rel=\"noreferrer noopener\">PT<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><span style=\"text-decoration: underline;\">PNG<\/span> &#8211; <strong><a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/3pqk4jtRndQCNTf\" target=\"_blank\" rel=\"noreferrer noopener\">FR<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/kronZiz8bkLxxXo\" target=\"_blank\" rel=\"noreferrer noopener\">EN<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/Yr5gtYEmyeSP5YT\" target=\"_blank\" rel=\"noreferrer noopener\">ES<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/rK5tf3CoCtJp2t8\" target=\"_blank\" rel=\"noreferrer noopener\">PT<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><strong>CMJN<\/strong> <strong>(IMPRESSION) <\/strong><\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><span style=\"text-decoration: underline;\">JPEG<\/span> &#8211;  <strong><a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/HbeAroTsPyyFwkK\" target=\"_blank\" rel=\"noreferrer noopener\">FR<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/dxyf5q2FXsDmFXf\" target=\"_blank\" rel=\"noreferrer noopener\">EN<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/qjrKH7y2xQTgpSm\" target=\"_blank\" rel=\"noreferrer noopener\">ES<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/ydHbeqgrNNexcKS\" target=\"_blank\" rel=\"noreferrer noopener\">PT<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\" style=\"font-size:16px\"><em><strong>(ARCHIVO ZIP QUE CONTIENE JPEG, PNG)<\/strong><\/em><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.plantedforests.org\/wp-content\/uploads\/2022\/10\/Carta-Grafica-ES-1024x512.png\" alt=\"\" class=\"wp-image-7234\" width=\"409\" height=\"209\"\/><\/figure>\n<\/div>\n\n\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#006633;font-size:16px\"><strong><span style=\"text-decoration: underline;\">Descargue su versi\u00f3n local de la carta gr\u00e1fica del IEFC haciendo clic en el idioma correspondiente.<\/span><\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\"><strong><a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/Gf7RLba2CLnNCZd\" target=\"_blank\" rel=\"noreferrer noopener\">FR<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/eBGHptmHSsGeLrJ\" target=\"_blank\" rel=\"noreferrer noopener\">EN<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/stHQAiNJdM9xC6J\" target=\"_blank\" rel=\"noreferrer noopener\">ES<\/a> <a href=\"https:\/\/nextcloud.iefc.net\/index.php\/s\/2QckCT5CKwKdzf3\">PT<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\" style=\"font-size:16px\"><em><strong><strong><em>(ARCHIVO ZIP QUE CONTIENE PDF)<\/em><\/strong><\/strong><\/em><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">Hemos preparado para usted una carta gr\u00e1fica con algunos <span style=\"text-decoration: underline;\">principios rectores<\/span> para utilizar correctamente nuestro logotipo.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">-el logotipo uso y directrices<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">-tipograf\u00eda<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">-colores<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">-iconograf\u00eda<\/p>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\">La carta gr\u00e1fica del IEFC es un documento de trabajo que contiene todas las normas esenciales para utilizar nuestro logotipo. Es esencial para usted, y para nosotros, que se respeten todas estas reglas, para evitar cualquier deterioro de la imagen del IEFC.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color\" style=\"font-size:16px\"><strong>La carta gr\u00e1fica del IEFC puede ser utilizada por todos nuestros socios, tanto privados como p\u00fablicos.<\/strong><\/p>\n<\/div>\n\n\n\n<p class=\"has-vivid-red-color has-text-color\"><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hace unas semanas presentamos nuestra nueva identidad visual. En efecto, el lanzamiento de un logotipo va acompa\u00f1ado naturalmente de una carta gr\u00e1fica. 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